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R220686 Posted 07/09/2025

Sr. Manager, Market Research - Small Business Bank

McLean, Virginia
  • Category Brand
  • Experience Sr. Manager
  • Primary Address McLean, Virginia

Overview

Sr. Manager, Market Research - Small Business Bank

Capital One is seeking a Market Research Senior Manager to lead the research function within our Small Business Bank team. This dynamic role requires a professional ready to leverage their market research and customer insights expertise at a company consistently recognized as a great place to work.

The successful candidate will collaborate closely with various business partners and leadership stakeholders. Their primary responsibility will be to deliver actionable insights that will inform product development, service offerings, customer experiences, and marketing strategies for Small Business Bank. We are looking for someone with a proven track record of managing research budgets and third-party vendors to conduct primary research, ultimately applying these insights to drive business outcomes for key strategic initiatives.


Key Responsibilities:

  • Leverage and integrate primary and syndicated research, multiple studies, secondary sources, and marketplace intelligence to generate impactful B2B insights that inform business, product and marketing strategies

  • Diagnose and interpret business issues to define research goals and strategies in partnership of key stakeholders across business, product and marketing organization 

  • Independently scope and execute several concurrent research learning agendas

  • Analyze and interpret complex reports and large data sets to synthesize key insights and develop research presentations with both data and business implications

  • Present research findings to relevant stakeholders and work with client teams to activate on these insights

  • Integrate and share insights across line of business teams, and obtain buy-in from leadership for research plans to address any knowledge gaps

  • Manage budgets and external vendors for the execution of research studies and delivery of results.

  • Actively seek and evaluate new approaches for unearthing insights


The Ideal Candidate:

  • Grounded in market research fundamentals – understands what is required to get quality insights and can quickly identify the most appropriate methodology approach based on need, speed, and budget

  • A great storyteller with outstanding communication skills and experience simplifying complex subject matter to present actionable insights in a compelling way

  • Analytical skills with the ability to digest data and extrapolate key, grounded business insights

  • Detail-oriented and organized – can drive projects to completion, prioritize across multiple requests, and manage a budget

  • Curious, self-motivated and entrepreneurial – comfortable with white space and interested in proactively proposing and pursuing new research projects to address partner questions

  • A passionate advocate for small businesses customer – someone who loves understanding their mindsets, needs, and behaviors


Basic Qualifications:

  • Bachelor’s Degree or military experience

  • 5 years of experience in a market research or customer insights role

  • 5 years of experience in planning and analyzing qualitative and quantitative methods in market research


Preferred Qualifications:

  • Master’s Degree

  • 10 years of experience in a market research or customer insights role

  • 10 years of experience in planning and analyzing qualitative and quantitative methods in market research

  • 3 years of experience on client-side market research within a large organization

  • 3 years of experience with project management 

  • 1 year of design thinking experience

  • 1 year of business-to-business or Financial Services experience

  • 1 year of experience with leveraging AI tools to improve efficiency and research approach 

The minimum and maximum full-time annual salaries for this role are listed below, by location. Please note that this salary information is solely for candidates hired to perform work within one of these locations, and refers to the amount Capital One is willing to pay at the time of this posting. Salaries for part-time roles will be prorated based upon the agreed upon number of hours to be regularly worked.

McLean, VA: $170,800 - $194,900 for Sr. Manager, Market Research











Candidates hired to work in other locations will be subject to the pay range associated with that location, and the actual annualized salary amount offered to any candidate at the time of hire will be reflected solely in the candidate’s offer letter.

This role is also eligible to earn performance based incentive compensation, which may include cash bonus(es) and/or long term incentives (LTI). Incentives could be discretionary or non discretionary depending on the plan.

Capital One offers a comprehensive, competitive, and inclusive set of health, financial and other benefits that support your total well-being. Learn more at theCapital One Careers website. Eligibility varies based on full or part-time status, exempt or non-exempt status, and management level.

This role is expected to accept applications for a minimum of 5 business days.

No agencies please. Capital One is an equal opportunity employer (EOE, including disability/vet) committed to non-discrimination in compliance with applicable federal, state, and local laws. Capital One promotes a drug-free workplace. Capital One will consider for employment qualified applicants with a criminal history in a manner consistent with the requirements of applicable laws regarding criminal background inquiries, including, to the extent applicable, Article 23-A of the New York Correction Law; San Francisco, California Police Code Article 49, Sections 4901-4920; New York City’s Fair Chance Act; Philadelphia’s Fair Criminal Records Screening Act; and other applicable federal, state, and local laws and regulations regarding criminal background inquiries.

If you have visited our website in search of information on employment opportunities or to apply for a position, and you require an accommodation, please contact Capital One Recruiting at 1-800-304-9102 or via email at RecruitingAccommodation@capitalone.com. All information you provide will be kept confidential and will be used only to the extent required to provide needed reasonable accommodations.

For technical support or questions about Capital One's recruiting process, please send an email to Careers@capitalone.com

Capital One does not provide, endorse nor guarantee and is not liable for third-party products, services, educational tools or other information available through this site.

Capital One Financial is made up of several different entities. Please note that any position posted in Canada is for Capital One Canada, any position posted in the United Kingdom is for Capital One Europe and any position posted in the Philippines is for Capital One Philippines Service Corp. (COPSSC).

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