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R128128 Posted 11/16/2021

Principal Associate, Brand Agency Relations-Brand

Richmond , Virginia | Wilmington , Delaware | McLean , Virginia | Chicago , Illinois | Plano , Texas
  • Category Brand
  • Experience Principal Associate
  • Primary Address Richmond, Virginia


Locations: VA - Richmond, United States of America, Richmond, Virginia

Principal Associate, Brand Agency Relations-Brand

This is an exciting opportunity for a talented marketing professional to join the Capital One Brand Agency Relations team as a Principal Associate, responsible for sourcing and managing top social, event activation, sweepstakes and promotions agencies used by the Brand department. The ideal candidate will have a strong understanding of how to develop great partnerships while managing performance and risk, and a passion for building industry connections to uncover tools and insights for the benefit of our internal customers.

What you’ll do:

  • Serve as relationship manager/lead for external branding, social, experiential marketing, sweepstakes and promotions partners who support enterprise marketing needs

  • Manage sourcing initiatives and major projects for the internal Sponsorships, Social, Brand Strategy and Insights teams

  • Provide regular communication and reporting to accountable executives, Brand senior leadership, and key agency stakeholders

  • Strategically lead the search and selection of agency options to match needs and requests from an internal customer base

  • Guide internal stakeholder teams and requestors through established paid talent and promotion and sweepstakes processes

  • Lead the content development and socialization of various communications and artifacts to promote the Brand Agency Relations team internally

  • Partner with agency roster and beacon brands to gather insights that drive business value to Capital One and advance Brand’s agendas

  • Create internal and external best practices and training materials for virtual education sessions, in collaboration with other Brand teams or internal stakeholders

  • Demonstrate the ability to grow and maintain relationships with internal customers and agency partners

  • Collect and analyze performance feedback for managed third parties aligned with this role via quantitative and qualitative surveys and joint stakeholder discussions to frame up opportunities for development

  • Oversee and negotiate agency contracts and processes including developing scope, track upcoming contract expirations, and ensure purchase orders and invoices are processed appropriately 

  • Collaborate with internal and external partners to resolve issues, facilitate corrective actions and conduct follow-up activities

  • Develop solid understanding of the financial services competitive category, stay current with marketing trends and identify opportunity areas

Who you are:

You want to be anEVIDENCE-BASED MARKETERwho...


  • Your curiosity is endless - there’s always something else to learn

  • You’re flexible and not afraid of change - in fact you welcome the challenge

  • You share your point of view, but seek out what might be missing and listen

  • You have big ideas and know the best ones are driven by proof, persistence and patience

  • You’re a storyteller - you simplify the complex and compel your audience to act

  • You know how to enjoy yourself - while fun isn’t mandatory, it certainly seems to follow you

  • You care - about the work, your team and the customers you serve

Basic Qualifications

  • Bachelor’s Degree or Military Experience

  • At least three (3) years of experience in relationship management

Preferred Qualifications

  • Bachelor’s Degree in Marketing, Advertising, Creative, or Communications

  • At least five (5) years of experience in relationship management at an agency, production company, or major brand

  • Passion for marketing, creativity and brand building, and the growing social media and sponsorships landscapes

  • Exceptional verbal and written communication skills with a focus on active listening and negotiation

At this time, Capital One will not sponsor a new applicant for employment authorization for this position.

No agencies please. Capital One is an Equal Opportunity Employer committed to diversity and inclusion in the workplace. All qualified applicants will receive consideration for employment without regard to sex, race, color, age, national origin, religion, physical and mental disability, genetic information, marital status, sexual orientation, gender identity/assignment, citizenship, pregnancy or maternity, protected veteran status, or any other status prohibited by applicable national, federal, state or local law. Capital One promotes a drug-free workplace. Capital One will consider for employment qualified applicants with a criminal history in a manner consistent with the requirements of applicable laws regarding criminal background inquiries, including, to the extent applicable, Article 23-A of the New York Correction Law; San Francisco, California Police Code Article 49, Sections 4901-4920; New York City’s Fair Chance Act; Philadelphia’s Fair Criminal Records Screening Act; and other applicable federal, state, and local laws and regulations regarding criminal background inquiries.

If you have visited our website in search of information on employment opportunities or to apply for a position, and you require an accommodation, please contact Capital One Recruiting at 1-800-304-9102 or via email at All information you provide will be kept confidential and will be used only to the extent required to provide needed reasonable accommodations.

For technical support or questions about Capital One's recruiting process, please send an email to

Capital One does not provide, endorse nor guarantee and is not liable for third-party products, services, educational tools or other information available through this site.

Capital One Financial is made up of several different entities. Please note that any position posted in Canada is for Capital One Canada, any position posted in the United Kingdom is for Capital One Europe and any position posted in the Philippines is for Capital One Philippines Service Corp. (COPSSC).

Hiring Process
Career Journey

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  • Step 1 Apply

    It only takes a few minutes to complete our application and assessment.

  • Step 2 Screen and Schedule

    If your application is a good match you’ll hear from one of our recruiters to set up a screening interview.

  • Step 3 Interview(s)

    Now’s your chance to learn about the job, show us who you are, share why you would be a great addition to the team and determine if Capital One is the place for you.

  • Step 4 Decision

    The team will discuss — if it’s a good fit for us and you, we’ll make it official!

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How to Pick the Perfect Career Opportunity

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Our benefits and total compensation package is designed for the whole person. Caring for both you and your family.

  • Healthy Body, Healthy Mind

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    Secure your present, plan for your future and reduce expenses along the way.

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Career Journey

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