Overview

West Creek 6 (12076), United States of America, Richmond, Virginia

Manager, Research Operations, Enterprise Brand Insights

This is an exciting opportunity for an experienced market research professional to join the Capital One Enterprise Brand Insights Team to establish and lead a new research operations function within the Brand department. In this role, you will provide best-in-class market research operations and serve as a functional partner and subject matter expert to a team of primary market researchers in the delivery of insights that inform marketing, advertising, and brand building strategies for the company. The ideal candidate will have proven experience managing and prioritizing multiple primary market research programs and projects on time and on budget in a highly collaborative environment, as well as designing and implementing operational standards.

What you’ll do

• Formalize the research operations function within the Enterprise Brand Insights team. This includes creating, documenting, communicating, managing and improving standards, templates, processes, and engagement models with the team and internal and external partners

• Lead and manage the operational aspects of several core research programs, including brand health and communications trackers, creative pre-testing, in-market advertising and media effectiveness studies, as well as ad-hoc custom qualitative and quantitative studies. This includes program communications, vendor management, process documentation and compliance, budget management, timeline management, asset and knowledge delivery/management

• Manage primary research tools, third-party data tools, and syndicated resource access, usage and capabilities

• Develop a strong partnership with finance, legal, agency relations, compliance and risk to ensure research is conducted compliantly across Capital One

• Coordinate recurring team level communications. This includes activities such as onboarding new Enterprise Brand Insights team members, socializing team capabilities to new hires at the company, creating newsletters, and sharing project pipeline updates

Who you are

You want to be an EVIDENCE-BASED MARKETER.

• Your curiosity is endless. There’s always something else to learn.

• You’re flexible and not afraid of change—in fact you welcome the challenge.

• You share your point of view, but seek out what might be missing and listen.

• You have big ideas and know the best ones are driven by proof, persistence and patience.

• You’re a storyteller. You simplify the complex and compel your audience to act.

• You know how to enjoy yourself. While fun isn’t mandatory, it certainly seems to follow you.

• You care—about the work, your team and the customers you serve. 

Basic Qualifications

• Bachelor’s Degree or Military experience.

• At least 7 years of experience in a primary market research role on either the supplier side or client side within the marketing research profession (planning, and executing studies)

• At least 1  year of experience in a market research operations role or managing complex market research programs

Preferred Qualifications

• Bachelor Degree in market research, marketing, business, sociology, psychology, or behavioral economics

• Advanced degree, such as an MBA or an MS (business, marketing research, consumer psychology, management consulting, or related field)

• Organizational and project management skills, with a solid understanding of market research project workflows

• Experience managing complex market research programs 

• Self-motivated and entrepreneurial – comfortable with white space and interested in proactively proposing and pursuing new research projects to address partner questions

• At least 5 years experience in a market research operations or project management role

• At least 3 years experience in a market research role on the client side

• At least 2 years of experience at a Fortune 500 company or a company well-known for the marketing and market research disciplines

At this time, Capital One will not sponsor a new applicant for employment authorization for this position

No agencies please. Capital One is an Equal Opportunity Employer committed to diversity and inclusion in the workplace. All qualified applicants will receive consideration for employment without regard to sex, race, color, age, national origin, religion, physical and mental disability, genetic information, marital status, sexual orientation, gender identity/assignment, citizenship, pregnancy or maternity, protected veteran status, or any other status prohibited by applicable national, federal, state or local law. Capital One promotes a drug-free workplace. Capital One will consider for employment qualified applicants with a criminal history in a manner consistent with the requirements of applicable laws regarding criminal background inquiries, including, to the extent applicable, Article 23-A of the New York Correction Law; San Francisco, California Police Code Article 49, Sections 4901-4920; New York City’s Fair Chance Act; Philadelphia’s Fair Criminal Records Screening Act; and other applicable federal, state, and local laws and regulations regarding criminal background inquiries.

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